“When I came back home, I wanted to digitalise everything and introduce social media but my family didn’t understand why! They asked, “why should we change anything when we have been doing it successfully for the past 25 years?!”
Mikul Shah, CEO of EatOut Kenya
Amidst the massive response to the second Nairobi Restaurant Week happening this year from January 22nd to February 1st, Mikul Shah is a man gathering a lot of buzz concerning the Kenyan fine dining scene. It is well known that EatOut Kenya has changed the game for Kenyan fine dining by giving people access to restaurants which before they may have felt were “not quite for them”. When EatOut came onto the scene, anyone could log on to the website, make a booking and go eat. They could even get ballpark meal costs so that they could choose the right restaurants for their budget without feeling bad about it. Something the EatOut Team do for callers to date!
In a recent interview with Jackson Biko for the Business Daily, Mikul gave a rare open account into what it was like growing up in Mombasa, to going to the UK for school, married life and dealing with the pressures of being an entrepreneur.
An Excerpt from the article:
“EatOut Kenya was born in a casino in Westlands one night four years ago when Mikul had just relocated back from the UK. He didn’t know many people so he would go to the casino to keep the only friend he had company as he worked the graveyard shift.
Today, it’s grown into a multi-million shilling company that has an online restaurant booking engine, a marketing arm that founded the Taste Awards in 2011 and the Nairobi restaurant week that just ended, not to mention Yummy Magazine, a social media campaign and newsletter. They are now set to roll out in Uganda, Tanzania, Rwanda and Mauritius.”
Having the courage to reach for one’s ambitions, especially when people don’t fully understand the vision is what makes Mikul a great role model for up coming entrepreneurs.
Read his full interview in Business Daily here.