Century Cinemax, Destination Magazine and SHK Consulting partnered together to host the city’s premiere of the highly anticipated Gatsby film.
Destination is East Africa’s award winning lifestyle magazine. Known for its investigative features and global celebrity interviews, it is the first choice for influential and affluent consumers who want to be the first to know, the first to try and the first to tell.
The glamorous celebrity invite only affair took place at the Junction and saw a mix of the who’s who on the Nairobi social scene including artists, musicians, entrepreneurs and media personalities.
Guests indulged in signature cocktails inspired by the movie courtesy of CÎROC Ultra-Premium Vodka including the Celebration Martini and the classic Ciroc Soul. CÎROC is the ultimate luxury serve for the most vibrant and exclusive celebrations. CÎROC has had a leading presence at the world’s most glamorous destinations, including the recent Cannes Film Festival, proving that it is the choice for celebratory film moments. Invitees were also treated to delectable canapés by Dormans.
Dressed to impress guests were welcomed on the black carpet by models styled in the dazzling looks of the Gatsby era (in John Galliano and Canali) courtesy of Oltre Luxury Fashion Store. Some of the lucky invitees walked away with grand prizes including Gatsby crystal decanter and glassware set as well as a stay at the luxurious Cottars Camp in the Maasai Mara, and a stay for two at Fairmont Mt. Kenya.
Originally written by F. Scott Fitzgerald, The famed Great Gatsby tale follows the decadent life of the young and mysterious millionaire Jay Gatsby and his quixotic passion for the beautiful Daisy Buchanan. It is a tale of idealism, excess and a caution against the American Dream, all set against the backdrop of the Jazz age.
This is the first in a series of big movie premieres that will be hosted by Destination Magazine and SHK Consulting in the coming year.