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G.H MUMM Jeroboams The Formula One Official Champagne Is Unveiled At BoConcept

written by Yoga David 26th November 2013

The night of Thursday 21st November saw the exclusive media unveiling cocktail of G.H MUMM Formula 1 Jeroboams at the BoConcept showroom,ABC Place Waiyaki Way in Westlands.

G.H MUMM which is the official champagne for Formula 1 had two of their champagne bottles which were displayed at the showroom autographed by top three winners of British Grad Prix, Silverstone 2009 and Spanish Grand Prix, Barcelona 2008.The bottles were signed by great F1 Racers Kimi Raikkonen, Lewis Hamilton,Felipé Massa, Sebastian Vettel, Mark Webber & Rubens Barrichello.

The champagne was unveiled by Wanjiru Njenga The Marketing Manager of Pernod Richard Kenya in collaboration with SHK Consulting and BoConcept. Through  Pernod Richard Kenya premium brand G.H MUMM recognises they appreciates the growing aspirational culture in Kenya.

Showcasing of the G.H. MUMM TVC

Showcasing of the G.H. MUMM TVC

 

A bottle of G.H.MUMM being displayed

A bottle of G.H.MUMM being displayed

In keeping with global standards, the bottles will be auctioned off at an exclusive event on Wednesday 11th December at Sankara Nairobi with all proceeds going to the Kuona Arts Programme in conjunction with Circle Arts Agency.

 

The signed Jeroboams being guarded

The signed Jeroboams being guarded

 

The reserve prize for each bottle is set at a minimum of US$1,000.00. Internationally, these bottles are regarded as collectors’ items and have fetched several thousands of dollars. The exclusive Jeroboams will also be on display to the public from November 22nd at Sankara Nairobi.

 

Wanjiru Njenga unveils the G.H.MUMM the old fashion way

Wanjiru Njenga unveils the G.H.MUMM the old fashion way

 

The lovely ladies posing with one of the Jeroboams

The lovely ladies posing with one of the Jeroboams

 

Wanjiru Njenga serving the champagne

Wanjiru Njenga serving the champagne

The gentlemen making a toast

The gentlemen making a toast

 

G.H. MUMM is part of Martell MUMM Perrier-Jouët, the prestigious cognac and champagne business of Pernod Ricard, world’s co-leader in Spirits & Wines.

 

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